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The MBA case of the School of Management was selected in the 15th "National 100 Excellent Management Cases"

Source: Center for MBA Education Release time: 2024-09-13 15:26 Number of hits: Views

On September 9, 2024, the selection results of the 15th "National 100 Excellent Management Cases" (hereinafter referred to as "100 Excellent Cases"), sponsored by the National Business Administration Graduate Education Steering Committee and hosted by the China Management Case Sharing Center, were announced。Among the 11 cases submitted by MBA Education Center of Shenzhen University, a total of 2 were awarded the "National 100 Excellent Management Cases", the specific list of winners is as follows:

序号

Case name

作者

Award type

1

CreatoRev: Start a new era of MCN Redskins in North America

Chen Xingyu

Baiyou (Micro case)

2

Scale social impact: A leap forward in eating magic bags

Lowen

Baiyou (General project)

"Hundred Excellent Cases" is the highest award in the field of business administration cases in the country, and has been included in the educational level evaluation index system of professional degrees of master of Business Administration。The selection was launched on March 20, 2024, with 1,512 submissions from 179 institutions across the country。The expert review will follow the principles of openness, fairness and impartiality,After careful discussion,Strict control,By vote,141 cases from 66 institutions were selected in the 15th "National 100 Excellent Management Cases (General Project)".,43 cases from 31 institutions were selected in the 15th "National 100 Excellent Management Cases (Micro Cases)"。

Since the School of Management organized to participate in the "National 100 Excellent Management Cases" selection in 2010, a total of 30 management cases have been selected into the "National 100 Excellent Management Cases" series, 72 have been entered into the "China Management Case Sharing Center", 8 times won the "Best Organization Award", and achieved the best results in the country。In the future, we will continue to promote the teaching and development of management cases, strengthen cooperation with various enterprises, and strive to select more high-quality cases。